Legal · Terms of Use
Terms of Use
Effective: October 5, 2026
Plain-English rules for using this website, texting our office, and requesting an appointment.
This site is operated by Eric Oh DDS MS LLC, doing business as Sora Dentistry, 271 US Highway 46, Bldg G, Ste 109, Fairfield, NJ 07004, (973) 808-4373, hello@soradentistry.com. In these Terms, “we” and “us” mean Eric Oh DDS MS LLC.
Accepting these Terms
By using this site, you agree to these Terms and to our Privacy Policy. If you do not agree, please do not use the site. You cannot create an account, log in, pay bills, or post content on this site today. There is no online payment on this site; if we add one, we will update these Terms first.
This site is information, not dental advice
Information on this site is general dental education, not advice about your mouth. Reading this site or contacting us does not make you our patient or create a dentist-patient relationship; that happens when we examine you at the office.
Emergencies
If you have a dental emergency, call us at (973) 808-4373. If you are having trouble breathing, uncontrolled bleeding, or a serious injury, call 911 or go to the nearest emergency room. See our Emergency Care page for what to do while you wait. When we are closed, call and leave a voicemail — it alerts Dr. Oh, who will call you back as soon as he can. If it can’t wait for a call back, go to the nearest emergency room or call 911.
Appointment requests
When you ask us for an appointment, you are asking for a time, not booking one. Your appointment is confirmed only when we confirm it with you. How we handle your information is described in our Privacy Policy and our Notice of Privacy Practices.
Text messaging terms
Program name
Sora Dentistry Appointment Texts.
Program description
You opt in by giving us your mobile number and agreeing to receive texts from our office. By opting in, you agree to receive text messages from Eric Oh DDS MS LLC, doing business as Sora Dentistry, about your appointments and your care: confirmations, reminders, scheduling updates, and replies to questions you send us. We do not send marketing or promotional texts. Consent to receive texts is not a condition of receiving care or buying any service.
Messages go to the mobile number you give us. Texts come from our office number, (973) 808-4373, and are sent through VoiceStack, CareStack’s phone and texting service.
Message frequency
Message frequency varies: up to 4 messages per appointment, and for most patients no more than 8 in a month, plus replies to messages you send us. Recurring messages disclosure: by opting in, you acknowledge that you may receive recurring automated text messages from Sora Dentistry.
Message and data rates
Message and data rates may apply. Check with your mobile carrier for details.
How to opt out
To stop texts at any time, reply STOP to any message we send you. You can also call us at (973) 808-4373 or email hello@soradentistry.com. After you text STOP you will receive a single confirmation message that you have been unsubscribed, and then no more texts from Sora Dentistry. Opting out of texts does not affect your appointments; we will contact you another way.
Help
For help, reply HELP to any message. You can also call (973) 808-4373 or email hello@soradentistry.com.
Customer support
Phone: (973) 808-4373. Email: hello@soradentistry.com. Hours: Monday and Wednesday 10 AM–8 PM, Tuesday 10 AM–5 PM, Eastern Time; closed Thursday through Sunday.
A person reads texts during office hours. Texts sent while we’re closed are answered when we open. For anything about symptoms, or anything that cannot wait, call us at (973) 808-4373.
Privacy
Our Privacy Policy explains how we collect, use, and protect your information. Mobile information and opt-in consent will not be shared with third parties or affiliates for marketing or promotional purposes.
Carriers
Carriers are not liable for any delayed or undelivered messages.
Accuracy and clinical claims
Every case is different. Descriptions of treatment are general, and results vary from person to person; no outcome is promised. Some images are illustrations created to explain treatment and do not show actual patients or results. Any patient stories on this site are shared with the patient’s written permission and describe their experience, not what your result will be.
Sora Dental Savings Plan prices shown on this site are fixed monthly fees: $25 a month for Child Complete, $35 a month for Adult Complete, and $65 a month for Perio Complete. These prices are valid through December 31, 2027. Your actual treatment cost is set after examination.
Our content
The content of this site — text, images, logo, and the Sora Dentistry name, a registered trademark of Eric Oh DDS MS LLC — belongs to Eric Oh DDS MS LLC or its licensors. You may view and print pages for personal use; anything else needs our written permission.
Links to other companies
Links to outside sites — such as Clerri (our savings-plan platform), Google Maps, and any CareCredit or Cherry application links we share with you — are provided for convenience. Those companies have their own terms and privacy policies, which apply when you leave our site. The lender, not our office, decides whether to approve you. If you apply through our office, we see only whether you were approved and the approved amount, not your application details.
Sora Dental Savings Plan
This plan is not insurance. The plan’s terms — coverage, cost, and cancellation — are in the plan agreement you accept when you join, which controls over our Sora Dental Savings Plan page.
Using the site responsibly
Use this site only for lawful purposes and in line with these Terms.
Please do not:
- break into, overload, or interfere with the site;
- scrape the site, or send us spam or malicious code;
- impersonate anyone, or request an appointment for another adult without their permission;
- send us another person’s health information.
This site is not directed to children under 13. A parent or legal guardian should request a child’s appointment and will be the person we contact.
What we do not promise, and limits on our responsibility
We work to keep this site accurate and available, but it is provided as is; we do not promise it will be error-free or always online. To the extent New Jersey law allows, Eric Oh DDS MS LLC is not liable for losses from using this site or from outside sites we link to. Nothing in these Terms limits any right you have under New Jersey law that cannot be waived by contract, including your rights under the New Jersey Consumer Fraud Act, or limits our responsibility for the dental care we provide in the office.
Your responsibility to us
If you misuse this site (for example, by sending malicious code) and someone brings a claim against us because of it, you agree to cover our reasonable costs of dealing with that claim. Ordinary use of the site does not trigger this.
New Jersey law applies
These Terms and your use of this site are governed by the laws of the State of New Jersey. Any dispute about this site will be brought in the state or federal courts located in Essex County, New Jersey.
Changes to these Terms
We may update these Terms and our Privacy Policy. The date at the top is the date the current version took effect. If we make a change that matters to you (for example, a new way we use your information), we will post a notice on the site before it takes effect. Continued use of the site after that date means you accept the updated version.
Accessibility
We want everyone to be able to use this site. We aim to meet the Web Content Accessibility Guidelines (WCAG) 2.2 Level AA and test the site against it — readable contrast, text alternatives for images, and keyboard navigation. If any part of the site is hard for you to use, call (973) 808-4373 or email hello@soradentistry.com and we will help you another way, including scheduling by phone.
Contact
Questions about these Terms: call (973) 808-4373, email hello@soradentistry.com, or write to us at the address above. Office hours: Monday and Wednesday 10 AM–8 PM, Tuesday 10 AM–5 PM, Eastern Time; closed Thursday through Sunday. Questions about privacy: Dr. Eric Oh, Privacy Officer.